The Outdoor Industry Jobs Marketplace

Ecommerce Manager – Shooting Sports Industry


Posted by Creedmore Sports Inc. on 11/30/2022

Job Basics

Industry Sector: Hunting/Shooting

Job Categories: Ecommerce Management

Company Type: Accessories, Apparel/SoftGoods, HardGoods/Equipment, Recreation, Retailer

State: AL


Country: United States

Required Experience: 3 - 5 years

Job Type: Full Time

Salary: $55K-$70K Annually

Required to Relocate:

Required to Travel:

Employee May Telecommute: No

Job Seeker Must Live Within: 50+ miles

Job Description & Requirements

Ecommerce Manager – Shooting Sports Industry


Job Title: Ecommerce Manager

Type: Salary – Exempt         

Department: Marketing

Reports to: Director of Marketing


About Us

Creedmoor Sports has been serving the precision rifle shooting community for over 40 years. We manufacture and sell only the best products to give the dedicated shooter the confidence needed to win at every level of competition. At Creedmoor Sports, we don't have customers...we have friends! Our customers are a very tight-knit community of shooters who all share the same passion - "A passion for precision rifle shooting."


Summary of Position

The Ecommerce Manager is responsible for managing the product portfolio and executing the product promotion strategy through our ecommerce channels. You will need at least 3 years of ecommerce portfolio management, along with technical/data maintenance, and digital marketing experience. Ability to own the data maintenance function, glean insights from analytics, present findings and action plans, and perform SEO are a must.


Interest in recreational or competitive shooting sports and relevant work history within this industry is a major plus. This background will allow for quick assimilation into the role, enhance your ability to story tell, bring relevant content and promotion ideas to the table, and help build a tight connection with our customers. Candidates with relevant work history and/or recreational/competitive experience will be given higher consideration.


You must be fearless when it comes to new challenges and learning, think from a strategic level, and you are always ready and willing to roll up your sleeves along with us and dig into the day-to-day duties to move us forward.


Duties and Responsibilities

  • Collaborate with team to meet goals and adhere to timelines
  • Perform site audits, keyword analysis, and SEO processes
  • Own the data maintenance function and are responsible for data preparation, processing and optimization of the product portfolio on our CommerceV3 eCommerce platform
  • Own digital analytics and reporting for eCommerce and web
  • Support campaigns and communications for new product launches and brand promotions
  • Collaborate with Team on eCommerce, social and digital marketing planning
  • Participate in comparative shopping analysis
  • Bring the Voice of the Customer into the planning and feedback loop
  • Other duties as assigned



Requirements and Qualifications

·         Bachelor's degree in marketing, business, or a related field

·         Work experience within, or at a minimum interest and participation in, the shooting sports industry highly preferred

·         3+ years ecommerce / digital marketing experience

·         Ability to operate in a data oriented/technical environment

·         Comfortable with light HTML work

·         Experience with digital marketing tools such as SEMRush, AHREFs, Screaming Frog preferred

·         High comfortable level with analytics: ecommerce / SEO / Google

  • Strong verbal communication, copywriting, and storytelling skills
  • Demonstrate an eagerness to learn and share information
  • Comfortable working independently or in a collaborative, team environment
  • Highly organized, detailed-oriented
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment
  • Self-motivated go-getter with a positive attitude
  • Enjoys working with people
  • Technical / analytical yet highly creative and resourceful
  • Active team player with a commitment to excellence
  • Must “own” their area of focus

·         Firearms on-premises in the home office – no criminal record


Work Environment

Type: Commuter, non-remote

Location: This position is located at our home office in Anniston, Alabama.

Typical Work Hours and Shifts: Monday through Friday 8:00 to 5:00 pm with occasional additional hours or weekend work as required

Occasional but rare overnight domestic travel may be required

Ability to sit for extended periods

Ability to work on computer/screens for an extended time

Ability to lift up to 20 pounds

Employees must agree to abide by all company policies and procedures as evidenced by signing the company employee manual

About Creedmore Sports Inc.

Birthplace of the Creedmoor cartridge, Creedmoor Sports has been serving the precision rifle shooting community for over 40 years. During that time, we have manufactured only the best products to give the dedicated shooter the confidence needed to win at every level of competition.