Patagonia is a designer, distributor, and retailer of high quality technical outdoor clothing, lifestyle clothing and travel gear for men, women, and kids. Our primary industry focus is the specialty outdoor market. We sell our products through company-owned retail stores in the US, Japan, and Europe; wholesale dealers, both domestic and international; and via our website and mail order catalog. Our customers include outdoor enthusiasts who value the highest quality clothing for their sports. We use environmentally preferred fabrics such as recycled polyester, organic cotton, hemp and organic wool - and seek to serve as a model of sound environmental and business practices.