Bass Pro Shops Profile
Company Description
Bass Pro Shops is North America’s premier outdoor and conservation
company. Founded in 1972 when Johnny Morris began selling tackle out of his
father’s liquor store in Springfield, Missouri, today we provide customers with
premier destination retail in more than 150 locations across North America. More
than 40 years after Johnny began helping people connect with nature through a
tiny bait shop, our conservation mission is to inspire people to enjoy, love
and conserve the great outdoors. Beyond retail, Bass Pro Shops also operates
White River Marine Group, the world’s largest manufacturer of boats, plus
award-winning resorts and nature destinations including Big Cedar Lodge, America’s
Premier Wilderness Resort. Our passion for connecting people to nature extends
to our CLUB program where customers earn points toward free gear and
experiences, and a series of not-for-profit conservation attractions.