National Account Manager - Walmart

Posted by Bushnell on 12/20/2023

Job Basics

Industry Sector: Hunting/Shooting, Lifestyle, Outdoor

Job Categories: Retail - Sales

Company Type: Recreation

State: AR

City: Bentonville

Country: United States

Required Experience: 5 - 7 years

Job Type: Full Time

Salary: 122,000 - 135,000

Required to Relocate: Yes

Required to Travel: Yes

Employee May Telecommute: No

Job Seeker Must Live Within: 25 miles

Job Description & Requirements

Iconic brand, Bushnell Optics is hiring a National Account Manager to manage key strategic partners, specifically Walmart, for Bushnell Hunt/Shoot Accessories Division of Revelyst (previously Vista Outdoor). 

This position reports to the Director of National Retail Accounts and is based out of Bentonville, AR.   

As the National Account Manager, you will have an opportunity to:

• Achieve assigned revenue and profit objectives as established by leadership. Help build, develop, and execute the annual sales plans, customer marketing plans, and budgets.

• Continually monitor and analyze category and item performance to be able to build assortment strategies in preparation for annual Product Reviews as necessary to maximize sales, profits, and market share.

• Manage the daily and weekly orders and product shipping with the internal cross functional teams.

• Develop strong internal relationships with various marketing, trade marketing, and product development teams to develop and implement winning strategies and tactics for new product launches.

• Develop, manage, and execute promotional and advertising programs. Manage spending within provided budgets and build out campaign strategies to maximize ROI and meet/exceed customer expectations.

• Partner with customer teams to elevate and optimize Bushnell’s brands exposure across the customers’ Stores and websites to ensure best in class brand messaging and product presentation.

• Negotiate and manage trade funds to create customer and company value by consistently measuring trade terms and identifying opportunities for improvement.

• Develop and implement rolling 12-month customer promotional plan to take advantage of key customer promotional periods that will generate incremental revenue and brand exposure.

• Collaborate closely with Demand Planning to develop detailed monthly, quarterly, and annual forecasts, by item, for each assigned account while considering product lead times, promotional activity, and customer inventories.

• Drive service levels and reduce chargebacks by working with internal operations teams and customer supply chain teams to improve service levels and reduce chargebacks.

• Be the in-house expert and repository of knowledge of all Walmart platform changes, policies, and best practices.

• Develop and maintain and understanding of market and industry trends, competitive landscape, and customer strategies.

You Have:

• 4 year degree, preferably in Business.

• 5+ years of direct and hands-on experience in sales and/or channel marketing with consumer goods.

• 2+ years of direct experience working with Walmart and Walmart Online with proven results.

• Experience developing and managing trade/promotional budgets with history of improving spend performance.

• Proven history of working with Walmart Item 360, Retail Link and Walmart Marketplace platforms.

• Ability to effectively work with and connect with various internal customers.

• Highly organized and ability to manage multiple projects at one time.

• Excellent written and verbal communication skills.

• Superior levels of integrity, autonomy, and self-motivation.

• Microsoft Office Suite

• Ability to travel up to 20% of the time.

• Previous experience in Optics

About Bushnell

Bushnell Corporation is an American firm that specializes in sporting optics and outdoor products. It is based in Overland Park, Kansas and is a subsidiary of Vista Outdoor. Bushnell's produces binoculars, telescopes, spotting scopes, riflescopes, red dot sights, GPS devices, laser rangefinders, game cameras, night-vision devices and other optical equipment.