National Sales and Dealer Development Manager

Posted by Four Wheel Campers, LLC on 04/09/2025

Job Basics

Industry Sector: Outdoor

Job Categories: Customer Service, Events, Finance, Management, Management - Brand, Management - Product -Brand, Management - Sales, Management - Team, Manufacturing, Retail - Sales, Sales - Company Rep & Support

Company Type: TravelandTourism

State: AZ, CA, CO, NV, OR, UT

City: Woodland

Country: United States

Required Experience: 10+ years

Job Type: Full Time

Salary: 120,000-130,000.00

Required to Relocate: Yes

Required to Travel: Yes

Employee May Telecommute: No

Job Seeker Must Live Within:

Job Description & Requirements

National Dealer Development Manager

Job Overview

This leadership role is responsible for sales and dealer development to achieve company goals and objectives. This role oversees existing independent dealers, existing company owned retail locations, and company sales employees. The responsibility includes developing a comprehensive new dealer strategy, market development plan, and execution. The role leads a team of four company employees and is a part of the leadership team, reporting to the CEO. The position is based at our global headquarters in the Greater Sacramento, CA area. Relocation assistance is offered.

Responsibilities

• Strategy - develop and implement comprehensive sales strategies to drive revenue growth and market expansion.

• New Business Development – develop growth strategy to expand market share with existing dealers and develop strategy for dealer expansion in underserved markets

• Market Insights - conduct market research and analysis to understand dealer

• Dealer Programs – create and manage programs to ensure a strong brand presence at dealer locations, online, and industry events

• California Company Store Locations – oversee the sales personnel selling direct to consumers in two company locations. Coverage on occasional Saturdays Sacramento, CA location.

• Events – ensure strong company support and attendance at key industry events, with a focus on sales programs and measurements to drive success and allow ROI assessments

• Training – create and conduct training of dealers and the sales team on value-based pricing principles and tactics, with deep knowledge of the company’s product portfolio

• Leadership - lead, mentor, and manage the sales team, fostering a high-performance culture and ensuring achievement of sales targets
•  Forecasts and Budgeting - prepare and present sales forecasts, budgets, and performance reports to the leadership team regularly
• CRM – ensure the sales team and company owned retail stores leverage CRM software tools and ensure KPI’s for lead generation and conversion

• Reporting and Analysis – ensure proper report development and utilization to drive decision making. Perform essential analysis and insights to grow profitable revenue.

Qualifications

• Based in the greater Sacramento, CA global headquarters on a full-time basis. This role is not a hybrid or remote position
• BS degree in Business or equivalent, an MBA a plus
• 15+ years of overall experience in business in various commercial roles
• Outdoor Industry experience in the US
• A passionate outdoor enthusiast who loves camping regularly
• Canada and international experience a plus
• Manufacturing company experience
• Managing Dealers, not retail stores. 
• Strong written, verbal, strategic, and analytical skills
• Strong Excel and PowerPoint capabilities
• Strong project leadership and management experience
• Willingness to travel primarily in North America up to 25% of the time

If you’re an experienced sales leader with a passion for growth, innovation, and the outdoor adventure industry, we want to hear from you.

Job Type: Full-time

Pay: $120,000.00 - $130,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Paid time off
• Relocation assistance
• Travel reimbursement
• Vision insurance

Schedule:

• Evenings as needed
• Monday to Friday
• Weekends as needed

Work Location: In person Woodland, CA

Benefits found in job post

• 401(k)
• Dental insurance
• Medical insurance
• Vision insurance

About Four Wheel Campers, LLC

Our history has delivered enough twists and turns to fulfill many a grand adventure! After all the thrills and spills we feel fortunate to be among the few RV producers still standing since 1972. Now, as the world’s Pop-Up Truck Camper leader, and with the enthusiasm and guidance from our customers, we see blue skies and a clear path in our future.