Simms Fishing Apparel

Posted by Simms Fishing on 03/31/2025

Industry Sector(s): Fishing,

Territories Available:

States: AL, DE, FL, GA, KY, MD, NJ, NY, OR, PA, TN, VA, WA, DC, WV

Territories: • Pac NW (OR and WA) • South (FL, AL, GA and SC) • SE (NC, VA, TN, KY, VA and WV) • Mid Atlantic (NY, NJ, MD, PA and DE)

Job Basics

Categories: accessories, apparel, footwear, soft goods,

Employer State: MT

Employer City: Bozeman

Contact Name: Justin Julian

Posting Description & Requirements

Job Title: Independent Sales Representative
Open Territories:

·       Pac NW (OR and WA)

·       South (FL, AL, GA and SC)

·       SE (NC, VA, TN, KY, VA and WV)

·       Mid Atlantic (NY, NJ, MD, PA and DE)

About Simms Fishing Products:

Simms Fishing Products is a leading manufacturer of high-performance fishing equipment, dedicated to inspiring and empowering anglers to fish longer and more comfortably in any condition. Our commitment to innovation, quality, and conservation drives everything we do.

Position Overview:

Simms is seeking a goal driven and results oriented Independent Sales Representative team to manage and grow our specialty retail accounts across assigned territory. This is a field-based, independent sales role focused on building relationships, driving sell-through, and expanding Simms’ presence within the territory. High retailer touch with a segmentation mindset on store visits is highly desired. The ideal team would have existing connections with retailers in the territory and come equipped with a deep understanding of the fishing industry.

Key Responsibilities:

• Develop and execute a strategic sales plan to achieve monthly revenue and growth targets within the assigned territory.
• Build and maintain strong retailer relationships to maximize Simms' market share and brand presence.
• Travel extensively within Montana and Idaho, meeting with specialty retailers and providing exceptional value by being present in key retail doors monthly.
• Present and sell Simms’ products, programs, and promotions, ensuring effective merchandising and in-store execution.
• Conduct regular store visits, product clinics, and training sessions to educate dealers and their staff on Simms' technologies and brand initiatives.
• Analyze sales data and market trends to identify opportunities and drive performance.
• Work closely with internal teams (sales, marketing, and customer service) to ensure seamless account management.
• Represent Simms at trade shows, dealer meetings, and consumer events to strengthen retailer engagement and brand advocacy.
• Provide accurate and timely reporting on sales performance, forecasts, and competitive insights.

Qualifications & Skills:

• 3+ years of outside sales experience, preferably in the outdoor, fishing, or sporting goods industry.
• Strong knowledge of fishing and outdoor industry trends, retailers, and competitive landscape.
• Proven ability to work independently while maintaining a high level of accountability and organization.
• Excellent communication, presentation, and negotiation skills.
• Willingness and ability to travel extensively within the assigned territory, including overnight travel.
• Proficiency in Microsoft Office Suite.
• Bachelor’s degree in business, marketing, or related field preferred.
• Passion for fishing and the outdoor lifestyle is a strong plus.

Why Join Simms?

At Simms, we are a team of dedicated anglers, innovators, and outdoor enthusiasts who are passionate about creating the best fishing gear in the world. We offer a dynamic and supportive work environment, competitive compensation, and opportunities for growth within a thriving industry.

About Simms Fishing

The leader in Technical Fishing Apparel.